Lünendonk Study 2024

IT services market in Germany: High need for Digitalisation

  • Cloud transformation, data & analytics, cybersecurity and efficiency are the focus of companies
  • The transformation to data-driven Organisation is progressing – although there is still a great need to catch up
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Current topics and future developments in the IT services market

With their 2024 study, "The Market for IT Services in Germany," the market analysts at Lünendonk provide IT service providers and their clients with key market figures and comprehensive information for their planning. The new edition presents not only current market and technology trends, but also forecasts for the near future.

For the study, Lünendonk over 100 IT service providers and nearly 150 IT managers from upper mid-sized companies, large corporations, and large enterprises. Despite the economic stagnation, IT service providers can look back on a successful year in 2023 : their revenues increased by an average of 9.7 percent. Due to the potential of digital technologies and the shortage of IT professionals, the IT services market will remain a growing market segment in the coming years.

Market drivers are currently primarily cloud transformation, ITModernisation, the development of digital business models, and efficiency improvements. However, the biggest driver remains the worsening shortage of IT professionals. Top technologies include (generative) AI, cloud computing, and cybersecurity.

According to the latest Lünendonk list, q.beyond AG is characterized by above - average growth in the IT services market . While the revenue of the top 25 German IT service companies increased by an average of 8 percent, q.beyond was able to increase its revenue in Germany by around 11 percent last year.

IT Services Market 2024 – Data and Facts:

  • Cloud-native solutions are gaining traction: Companies want to better leverage the potential of the cloud and are increasingly relying on cloud-native approaches. The discussion surrounding sovereign clouds is intensifying.

  • Skills shortage: Companies are increasingly having to prioritise and are relying more and more on global shoring models.

  • New forms of collaboration: End-to-end services are gaining in relevance.

  • Investment priorities: The top 5 investment priorities in companies are Data & Analytics/AI, Cloud Transformation, Application Management, Managed Cloud Services and Cyber ​​Security.

That's why you should read the Lünendonk Study 2024.

  • They learn about the market-shaping growth themes and technology trends – as well as their current shares in the German IT services market.
  • You will learn which investment priorities user companies are setting today.
  • You will receive forecasts regarding the market's revenue development.
  • You will receive an overview of the most important competitors in the German IT services market.
  • You will learn how projects are commissioned today, how they are structured, and how they proceed.
  • You will learn details about fees, compensation and cooperation models between providers and customers.

This download is only available in German language

Download the Lünendonk Study 2024 now for free!


Expect the Next - Mission Future at q.beyond

q.beyond is the leading IT partner for medium-sized businesses. We solve the technological challenges of our European clients, future-proofing their business models and increasing their added value. We achieve this through sovereign IT solutions and our own certified AI data centers. A strong team of over 1,000 experts combines industry know-how with technical excellence. Our focus areas include public and private cloud computing, the operation of business-critical applications based on Microsoft and SAP technologies, artificial intelligence, and IT security. q.beyond is publicly listed and has a comprehensive presence in Germany as well as locations in Latvia, Spain, Romania, India, and the USA.

q.beyond AG